Having a website for your business is crucial to achieving your marketing goals. But just having a business website will not be enough to be successful in the competitive e-commerce market today. Therefore, it is essential to know that you have to manage your website properly to survive.
Managing your website is essential to build up your brand within the market, increases marketing goals, help to compete with your competitors, and, most importantly, engage with your customers.
You might be wondering where you should start and the particular website management tools available to do the task. This article will discuss the website management tool and the steps you must follow to manage your business website.
What is website management?
Website management involves all the work, including building and maintaining a website to follow on your online web presence.
Website management is crucial because it will crash or break down your website if you do not perform the proper managing tasks on the website. There are some specific web managing tools and maintenance tools you can utilize to do the task.
Website management tools
This website management tool is excellent for checking Google’s link-analysis algorithm. Google page rank checker can calculate the links directing towards your website and the quality of those links.
Page speed is the time that a page takes to show the content. This is also called page load time. It is vital to load web pages quickly to maintain a positive user experience for the customers.
Website page snooper, also known as HTML viewer, is a website management tool that can reveal the source code of any webpage you need.
WordPress management tools
DesktopServer can be considered as one of the best WordPress management tools you can find today. This maintenance tool can make your local WordPress installation easy and errors free. This tool, DesktopServer works on both Windows and Mac. Also, DesktopServer is the only tool with an optimized local AMP stack.
XAMPP is a local development environment tool that can be used entirely free and also easily. This tool works on Windows, Mac, and also Linux.
MAMP is also considered one of the best WordPress maintenance tools that provide many opportunities for web developers. This tool can be run on Windows and Mac.
This tool makes it easy to work with virtual machines. Vagrant is another tool for building and maintaining portable virtual software development environments. Besides, this tool increases the development productivity of the software. It simplifies software configuration management.
This tool supports various operating systems, including FreeBSD, Linux, Mac OS and Microsoft Windows.
Local by Flywheel is also considered one of the best WordPress maintenance tools available to use. Local by Flywheel is ideal for local WordPress development. It offers users diverse hosting options that are very stable. This tool has features that can be understand easily to makie the job easier for you.
You can sign up for free for the software. After that, paid plans starting from $15 per month and also depend on the package.
Sublime Text is one of the best WordPress maintenance tools in terms of code editing. It is lightweight and compact yet compelling. Fully customizable, Sublime Text provides cross-platform assistance. Besides, this tool also supports a black background to achieve a better view of the screen.
You can try Sublime Text if you are new to programming field. This tool can be one of the best HTML and PHP editors that can be easily work with. Sublime Text can be used free and with a minimum payment of $70 after the free trial.
PhpStorm is an excellent code editor tool. It is developed by Jet Brains. You can try Phpstorm free trial. But after that, you will have to choose a paid plan available monthly and annual basis to use the tool. You can use this tool for both commercial and non-commercial purposes.
Underscores is one of the most popular and a best WordPress management Boilerplate generators and starter themes. You can easily use this tool and This is an easy to use tool and is written in CSS and HTML5.
The WordPress team could develop and provide this tool to developers. Underscores web tool is lightweight and adequately maintained.
Website development and maintenance has become easier with Chrome Developer Tools. This tool, abbreviated as DevTools, this set of tools allows you to enhance the profile of your site. Chrome Developer Tools provides more access to the browser’s internal sections and web application areas.
You can have the benefits in web developments if you use Firefox Developer Tools. This tool provides features as follows,
- Create Tools – Scratchpad, Style Editor, Shader Editor
- Debug Tools – Page Inspector, Debugger, Network Monitor, Web Console
- Mobile Tools – WebIDE and App Manager
Sequel Pro is fast and easy to use and can be used even for beginners. This is an open source MySQL database management tool. You can have direct access to MySQL databases on local and remote servers. This tool best matches for Mac OS users.
Comodo Backup is a free backup software that provides many advanced features. This website management tool can secure files in hard drives, local drives, network drives, partition tables, and also virtual drives via FTP server or online storage. This software supports different backup methods, such as differential, full backup, incremental backup, and synchronized backup.
Acronis True Image can be considered as one of the best WordPress maintenance tools. This tool, Acronis True Image, can cost $49.99.
This software supports different Window versions and also MAC Operating systems.
This web maintenance tool saves your files on an FTP server or external hard drive.
The steps to manage your business website
Managing your business can be a difficult task for owners. We have listed the steps you can follow to manage your business website.
Step 1 – Determining available resources.
It can be considered as one of the most challenging tasks in the steps. You can follow the below practices to determine the available resources.
- Identifying stakeholders that should be assigned to the work.
- Assigning their roles and make them have a clear understanding of the responsibilities.
- Giving them the time.
Step 2 – Choosing a content management system.
A content management system can help in all the essential management functions of a website. Choosing a content management system with good security features and good support features to the business is critical.
Step 3 – Creating content.
Creating content that is relevant to the potential customers of your business is crucial for website management. There are some certain practices you must consider when creating content for the website.
Giving attention to SEO – You will have to be mindful about search engine optimization when creating content on a website. It is essential to use keywords relevant to customers’ preferences and the words and phrases that they use when searching for something.
Being helpful – Most importantly, you must have quality contents that are helpful to your customers.
Step 4 – Seeking help
You can seek help from others to create content about your site. You can increase your website’s reputation if you let them share their opinions about your products or services.
Step 5 – Monitoring the traffic
It is imporatnat to monitor your website traffic to understand and make the right decisions. You can use Google Analytics and Clicky sites to track bounce rate and time on page.
Step 6 – Making adjustments.
After monitoring all the required information and data, you can make the necessary adjustments to your website. Most importantly, it would be best if you kept an eye on your competitors.
Website management tools are essential to do your web maintenance tasks properly. Some specific web management and maintenance tools you can use to enhance your business and achieve your business goals. We have brought you all the tools and essential steps you can follow to manage your business.
The chance of getting web crashes and breakdowns are higher if you do not give your attention to web management tasks. Therefore, it is crucial to understand that you cannot be successful in the e-commerce market and maintain your online web presence without proper management procedures.